Influencer discovery

Identify the right creator to meet your needs. 

Audience targeting

Find where your target audience hangs out.

Content analysis

What niche or category works better for your campaign.

Competitor analysis

See how you stack up against the competition.

Market Insights

Access 360° of any field, always ahead of the trend.

Case Studies

Learn how CreatorDB can make a lasting impact on your brand.


In-depth analysis on the hottest trends in influencer marketing.


Learn key influencer marketing strategies and concepts from us.


Stay up to date with news and insights about the industry and CreatorDB.

Engagement Calculator

Calculating the engagement rate is a crucial step for any digital marketing campaign and evaluating the potential of influencers before starting a collaboration. With our engagement calculator, you can quickly obtain the engagement rate of any post or profile: insert the total number of interactions and the number of followers the profile has to get their engagement rate.

Thanks to our engagement calculator, you can quickly determine if a collaboration is worth it or how your campaign is going. You can also compare different creators to understand who will be a better partner for your brand.

You can learn everything you need to know about different engagement rate versions and their uses here.

But engagement rates aren’t the only thing that matters. You can read more about other important metrics in influencer marketing in our Analytics 101 guide.

But using an engagement calculator is not ideal for planning out entire campaigns. That is why at CreatorDB, we offer you access to engagement rates for the 4 million+ creators in our database and engagement rates for each of their 800 most recent posts. You can easily compare their rate with averages for their content category to individuate outliers and overperformers.

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