Gen Z is here to stay! There is a new audience in town, born between the mid 90s to mid 2000s, who, despite being...
CreatorDB Blog
Stay up to date about the Creator Economy
Why You Should Use Influencer Marketing for the 2022 Holiday Season
Being present on social networks with your brand - as well as being a golden opportunity - communicates presence and...
Pumpkin Spice Up Your Influencer Marketing This Halloween 2022
Halloween: the holiday that millions celebrate across the world. There's no doubt that everybody loves Halloween -...
#TikTokMadeMeBuyIt
70% of social media users have purchased a product after seeing someone they follow post about it, according to a...
Grandfluencers? Say What?!
Watch out Gen Z, Y, and X! According to a recent Sprout Social study, the rise of senior influencers is upon us....
Top 10 Brands with the Most Sponsored Videos
Sponsors are an important part of the business of YouTube creators, who rely on them for a substantial portion of...
Do’s and Don’ts of Finding Influencers for Your Brand
Experience makes the task at hand easier. Experienced designers make logos more quickly than novices, adept...
How to Choose The Right Influencer for Your Next Campaign
Influencer marketing is not a new idea, despite its growing popularity in recent years. People in the spotlight have...
Plan Your Campaign With Micro-Influencers
When it comes to creating conversions and driving sales, micro-influencer marketing is the answer. Partnering with an...
The Psychology of Social Proof Marketing
Marketing is just psychology - finding out what resonates with people, and why, and utilizing that for the benefit of...
The Real Value Of Influencer Collaborations? Think Long Term.
The term "influencer" is now commonplace in most people's vocabulary. However, ten years ago, this was not the case....
What is Social Commerce and How It’s Shaping Online Shopping
In social commerce, things are sold directly through social media platforms. As an ever-changing phenomenon, the whole...
Why Is It Important to Streamline Your Influencer Marketing Campaign Management Process?
Social media usage has increased significantly in recent years, indicating a growing interest in the information....
Influencers Are Making WHAT?!
By Nicole Young, Chief Strategy Officer @creatordbapp Photo Credit: Lucas Davies "I want to be an influencer when I...
What do Influencer Marketing Agencies Do?
In general, there are three ways to engage in influencer marketing: Organic- you seek out and cultivate relationships...
CreatorDB v1.4 is here!
We’re excited to present you our fourth development update blog. We’re always looking to enhance your experience here...
People Who Enjoy Reggae Are Willing to Watch It Through YouTube
When we talk about collectivity on a global level, away from borders and boundaries, we need something more indivisible than blood — that’s music! Music is meant to be shared.
Creator Finder (Quiz)
YouTube has positioned itself as the top platform for influencer marketing, given its vast network of successful digital stars and its popularity among social media-savvy consumers.
Influencer Marketing Regulations In Different Markets (Interactive E-book)
Influencer marketing has gotten more sophisticated and has been subject to more regulation by advertising watchdogs in recent years. Legal issues concerning influencers are growing.
YouTube Plans to Bring Live-Stream Shopping to All Users
For social apps such as Instagram, Facebook, and Pinterest, live-stream shopping content has become a key focus in...
Inspiring Valentine’s Day Campaigns
Sadly, most of us don’t want to talk about our love lives over dinner. But if you’re a marketer, you might be interested in merging the most lovey-dovey of days with your marketing campaigns.
CPM Calculator
It has been our experience that the most common deals are those that are centered around CPM. It is one of if not the most common metric you will see getting thrown around in influencer marketing circles.
2021 Top 20 Niches by Channel
We are going to explore the data from Creator DB today. Take a look at the trending under the lockdown during 2021.
What Happens When Big Brands Stopped Spending On Digital Ads
P&G saw no change in business outcomes when they turned off $200 million of their digital ad spending. When big brands decreased their digital ad budgets, nothing happened.
What Does Your Favorite Social Media Site Say About You?
According to some, “social media” are an indispensable tool for like-minded people to find one another, while others consider them a time-sucking sewer of anonymous abuse and clicktivism.
Brand Color Psychology
Brand color psychology is about more than just matching a brand’s signature color. It’s about the feelings and emotions these colors evoke in us.
Influencer Marketing Tool to Boost Your Campaign
Web content continues to increase in volume and influence as more brands trust influencers for running successful marketing campaigns. And it shows no signs of slowing down anytime soon.
Three Ways to Boost Ranking on Youtube
Reading takes more time than watching a video. Therefore, people are more likely to watch a video than read a big long blog post.
Content Across B2B Marketing Funnel (Awareness, Consideration, Decision, Retention)
A good content marketing funnel is a short route to the highest ROI on your content. And what business doesn’t want the best return on investment from their marketing dollars!
Marketing Words That Drive Emotion
The words you use on your website can have a profound effect on the way people perceive your business. They will be...
CreatorDB joins 500 Startups!
We are elated to announce that CreatorDB has been selected from a collection of wonderful startups headquartered in,...
NELK Boys: Behind the scenes of their multi-million dollar business
The Beginning NELK or the NELK Boys (View NELK's CreatorDB profile here) as they are more commonly referred to got...
CreatorDB v1.3 Dev Blog: Advanced Instagram Hashtag Search, New Pricing Plans, Revamped Registration, Standalone Instagram Pages, Improved Language Detection
Hi Everybody! Excited to once again be back with another development update blog, can't believe this is already our...
The Future of Digital Art? The NFT Debate
Non-Fungible Tokens NFTs. NFTs. NFTS. New month. New craze. Ey? What are they? Where do they come from? Why are they...
Clubhouse – The Cool New Kid on the Block
Despite the tough year the world has faced, new opportunities and innovative ideas have arisen, and this is...
Influencer Marketing – 2021 Key Trends
With the rise of new and innovative influencer data platforms and increasingly diverse social media creators, the...
CreatorDB v1.2 Dev Blog: Instagram Profiles, Suggested Price Adjustments, Related Creator Searches, Customizable Search Displays
Hi Everybody! We’re back from our Lunar New Year break with another update blog! This month saw the addition of some...
A-COM: No Choice is the Future of Shopping
Our Algorithmic World We live in a world dominated by algorithms. Algorithms are basically instructions, you provide...
YouTuber Growth Rates – From Little Things, Big Things Grow
A channel’s growth rate provides marketers with an excellent measure of a creator’s potential for cost-effective...
Engagement Rates in Influencer Marketing – The Most Important Metric?
Engagement rates act as a quick measure of a creator’s content quality. Measured by dividing the views/impressions by...