In the rapidly evolving landscape of influencer marketing, partnering with niche creators in the Autos & Vehicles sector offers unparalleled opportunities for brands targeting passionate sports car enthusiasts. This guide highlights 10 influential sports car creators based in the United States who are shaping automotive conversations and trends in 2025. Marketing teams and agencies seeking strategic collaborations will find valuable insights into creators with engaged audiences, authentic content, and strong digital presence. Leveraging these influencers can amplify brand visibility, drive consumer trust, and accelerate campaign impact within the competitive automotive market.
1) Tavarish – @tavarish – 3.0M
Tavarish commands a robust following of over 3 million subscribers with engaging content centered on buying, modifying, and breaking cars. His authentic and opinionated style resonates deeply with automotive enthusiasts, making him a valuable partner for brands seeking passionate, hands-on storytelling in the sports car niche.
2) EmeliaHartford – @emeliahartford – 1.8M
EmeliaHartford captivates an audience of 1.84 million subscribers with dynamic automotive content and lifestyle integration. Her presence across YouTube and Instagram showcases a versatile influencer who blends car culture with personal branding, offering marketers a compelling platform for authentic engagement.
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3) Speeed – @speeedco – 1.6M
With a dedicated following of 1.63 million subscribers, Speeed delivers a unique blend of automotive, lifestyle, and technology content. His fresh, relatable approach and focus on car culture make him an ideal collaborator for brands aiming to connect with a tech-savvy and engaged audience.
4) LegitStreetCars – @legitstreetcars – 1.4M
LegitStreetCars, led by Alex Palmeri, boasts over 1.36 million subscribers who enjoy immersive car adventures and restoration projects. His approachable, community-driven style offers brands an authentic avenue to engage with passionate car enthusiasts and DIY audiences.
5) Car Wizard – @carwizard – 1.2M
Car Wizard engages over 1.19 million subscribers with expert car repair and review content, blending technical knowledge with relatable storytelling. His authoritative yet accessible approach makes him a strategic partner for brands targeting automotive maintenance and enthusiast markets.
6) Daily Driven Porsche – @dailydrivenporsche – 349.0K
Daily Driven Porsche offers a niche audience of 349,000 subscribers with focused content on Porsche cars, investing, and lifestyle. The channel’s blend of automotive passion and financial insight presents unique branding opportunities for luxury and lifestyle marketers.
7) Aubrey Janik – @aubreyjanik – 164.0K
Aubrey Janik connects with 164,000 subscribers through insightful content on car markets and side hustles related to car sharing. Her educational and entrepreneurial focus provides brands with access to an engaged audience interested in automotive business and innovation.
8) Bart’s Car Stories – @bartscarstories – 80.3K
Bart’s Car Stories offers a focused channel with over 80,000 subscribers, delivering straightforward car-related content with a personal touch. His authentic storytelling appeals to brands seeking grassroots engagement within the automotive enthusiast community.
9) EURO CAR GUY – @eurocarguy – 65.1K
EURO CAR GUY engages a niche audience of 65,100 subscribers with European car reviews and test drives, combining expert insights with immersive POV experiences. His multi-platform presence enhances brand reach across YouTube, Instagram, and TikTok.
10) Motorcycle Heads – @motorcycleheadsml – 27.2K
Motorcycle Heads attracts a dedicated community of 27,200 subscribers with passionate motorcycle content. Their focused niche and authentic voice offer brands a targeted channel to connect with motorcycle enthusiasts and lifestyle audiences.
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These 10 influencers represent a diverse and influential cross-section of the U.S. sports car and automotive enthusiast community for 2025. Their combined reach, authentic content, and multi-platform presence offer brands and agencies strategic opportunities to engage highly targeted audiences with genuine passion for cars and automotive culture. By partnering with these creators, marketers can drive brand awareness, foster community trust, and accelerate campaign success in a competitive niche. We encourage marketing teams to explore collaborations with these influencers to unlock the full potential of influencer-driven growth in the Autos & Vehicles space.
