United States
Cookin With Megg 👩🏻🍳 — Creator Stats, Followers & Audience
Cookin With Megg (@cookinwithmegg) is a U.S.-based food and cooking creator whose approachable, home-kitchen style has built a combined following of…
Total Followers +0.2%
2.6M
Across Instagram, TikTok
Primary Platform
922K followers · 35% of audience
Engagement
4.1%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $14K–$32K / IG post
- 2.6M combined followers across 2 platforms.
- Macro creator tier — United States.
- 4.1% headline engagement.
- Active since —.
- Niche: id_food_All, id_foodie_All, id_recipe_All.
- Posts in English.
Growth Trend
Last 365 days| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +2K +0.2% | +0 +0.0% | +0 +0.0% | +2K |
| Last 30 days | +4K +0.5% | +0 +0.0% | +0 +0.0% | +4K |
| Last 90 days | +54K +5.9% | +0 +0.0% | +0 +0.0% | +54K |
| Last 365 days | +54K +5.9% | +0 +0.0% | +0 +0.0% | +54K |
Audience Demographics
PremiumDaily follower snapshots from CreatorDB's longitudinal index.
About Cookin With Megg 👩🏻🍳
Cookin With Megg (@cookinwithmegg) is a U.S.-based food and cooking creator whose approachable, home-kitchen style has built a combined following of 2.6 million across Instagram and TikTok. Her content leans into accessible recipes and everyday cooking techniques — the kind of material that translates naturally to a domestic audience looking for practical meal inspiration rather than fine-dining spectacle. TikTok is her largest platform by follower count, though Instagram sustains notably consistent engagement depth. With TikTok growth currently flat and Instagram edging upward, her near-term trajectory appears to favour consolidating a high-loyalty, repeat-engagement core rather than chasing rapid top-line expansion.
Estimated Rate Card
Benchmark estimates for a creator at Cookin With Megg 👩🏻🍳's tier (Macro, 2.6M combined followers, United States). Pulled from CreatorDB's category benchmarks.
Top Recent Content click to view
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Frequently Asked Questions
What is Cookin With Megg's real name?
The creator has not publicly disclosed a full legal name beyond the brand identity Cookin With Megg. She is consistently identified by her handle @cookinwithmegg across all platforms and has not attached a surname to her public persona.
What kind of food content does Cookin With Megg make?
Her content focuses on home cooking and everyday recipes — approachable dishes aimed at a general audience rather than professional or fine-dining techniques. Short-form video on TikTok and polished feed posts on Instagram are her primary formats, both oriented toward practical meal inspiration.
How many followers does Cookin With Megg have?
As of mid-2026 she has roughly 2.6 million combined followers — approximately 1.7 million on TikTok and 921,000 on Instagram. TikTok is her largest individual platform by raw follower count.
What is Cookin With Megg's engagement rate?
Her headline engagement rate on Instagram sits at 4.2%, against a food-niche category median of roughly 1.5% — placing her at nearly three times the baseline for her category. On TikTok the figure reaches 8%, which is exceptional for a Macro-tier food creator.
Is Cookin With Megg on TikTok or just Instagram?
She maintains an active presence on both platforms. TikTok is her larger channel by follower count at 1.7 million, while Instagram hosts 921,000 followers with stronger per-post engagement consistency. The dual-platform footprint makes her usable across short-form video and static creative formats.
What brands has Cookin With Megg worked with?
Based on her content niche and audience profile, food, grocery, kitchen equipment, and home-goods brands are the verticals most represented in her sponsorship history. Specific past brand partners have not been publicly confirmed in detail, but her audience composition is a strong match for consumer packaged goods and lifestyle products targeting home cooks.
Who is Cookin With Megg's audience?
Her following is strongly female-skewing and Millennial-anchored, with the largest share of viewers in the 25–44 age range. The audience is concentrated in the U.S. domestic market, which is consistent with her English-language home-cooking format.
Is Cookin With Megg a good fit for food brand sponsorships?
Yes — her engagement outperformance at nearly 3× the category median combined with a predominantly U.S.-based, female-leaning, Millennial audience makes her a strong candidate for grocery, kitchen, and lifestyle brand campaigns. The dual-platform footprint gives sponsors flexibility in creative execution across both video and static formats.
Why is Cookin With Megg's TikTok engagement so high?
An 8% TikTok engagement rate for a creator with 1.7 million followers suggests a highly interactive core audience that saves, shares, and comments on recipes — a pattern common when content solves a concrete, recurring need like meal planning. This contrasts with passive entertainment niches where engagement typically decays faster at scale.
Is Cookin With Megg growing or declining?
Growth is modest but stable in mid-2026: Instagram is up 0.5% over the trailing 30 days while TikTok is flat at 0.0%. The overall picture is consolidation rather than viral expansion, with engagement quality remaining the stronger signal than follower-count trajectory.
How this page is built
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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