United States
Justin Bieber — Creator Stats, Followers & Audience
Justin Drew Bieber (@justinbieber) was born in London, Ontario, Canada, and rose to global prominence as a teenager after manager Scooter Braun discovered…
Total Followers +0.0%
402.3M
Across Instagram, YouTube, TikTok
Primary Platform
294.4M followers · 73% of audience
Engagement
3.5%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $2.4M–$5.3M / IG post
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Surprise-released seventh studio album 'Swag', his first full-length project in four years.
Dropped in July 2025 with little promo, marking a return to original music after a long break following the cancellation of his Justice World Tour.
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Welcomed first child, son Jack Blues Bieber, with wife Hailey Bieber.
The couple announced the pregnancy in May 2024 and confirmed Jack's birth in August 2024.
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Publicly split from longtime manager Scooter Braun after roughly 15 years together.
Reports throughout 2023-2024 confirmed Bieber had cut ties with Braun and SB Projects, ending one of the most prominent artist-manager partnerships in pop.
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Sold rights to his entire music catalog to Hipgnosis Songs Capital for a reported ~$200M.
One of the largest catalog deals ever for an artist under 70, covering 290+ titles released before 2022.
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Diagnosed with Ramsay Hunt syndrome, leading him to postpone and ultimately cancel the Justice World Tour.
Bieber revealed the facial-paralysis condition in a video in June 2022 and stepped away from touring through 2023.
Growth Trend
Last 365 days| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | -58884 -0.0% | +0 +0.0% | +0 +0.0% | -58884 |
| Last 30 days | -382744 -0.1% | +533K +0.7% | +0 +0.0% | +150K |
| Last 90 days | -29442 -0.0% | +1.3M +1.7% | +0 +0.0% | +1.3M |
| Last 365 days | -29442 -0.0% | +1.3M +1.7% | +0 +0.0% | +1.3M |
Audience Demographics
PremiumDaily follower snapshots from CreatorDB's longitudinal index.
Recent Brand Partnerships
Last 12 months · sponsored content only| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Drew House Apparel | Founder / owned brand | 2018–present | — | |
| Calvin Klein Apparel | Long-term ambassador | Long-term | — |
About Justin Bieber
Justin Drew Bieber (@justinbieber) was born in London, Ontario, Canada, and rose to global prominence as a teenager after manager Scooter Braun discovered his YouTube covers in 2008. His primary platform is Instagram, where he holds one of the largest followings in the world. A succession of multi-platinum albums cemented his transition from teen phenomenon to mainstream pop fixture. After a turbulent stretch that included a Ramsay Hunt syndrome diagnosis in 2022 and the cancellation of the Justice World Tour, Bieber surprise-released his seventh studio album, 'Swag', in mid-2025 — his first full-length project in four years and the clearest signal yet of a sustained creative return.
Estimated Rate Card
Benchmark estimates for a creator at Justin Bieber's tier (Mega, 402.3M combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Frequently Asked Questions
What is Justin Bieber's real full name?
His full legal name is Justin Drew Bieber. He was born on March 1, 1994, in London, Ontario, Canada. He has used that name professionally throughout his career without a stage alias.
What is the album 'Swag' and when did Justin Bieber release it?
'Swag' is Justin Bieber's seventh studio album, surprise-released in mid-2025. It marked his first full-length project in four years, following the Justice era and a period of health-related inactivity. The release was widely treated as the formal start of his comeback cycle.
Why did Justin Bieber split from manager Scooter Braun?
Bieber publicly parted ways with Scooter Braun in late 2024, ending a management relationship of roughly 15 years. No single official reason was disclosed, though the split came amid broader industry scrutiny of Braun and after Bieber had already sold his catalog independently. It marked a significant restructuring of his business team.
Who is Justin Bieber married to?
Justin Bieber married Hailey Baldwin (now Hailey Bieber) in a courthouse ceremony in September 2018, followed by a larger celebration in 2019. The couple welcomed their first child, son Jack Blues Bieber, in late 2024. Hailey is a model and entrepreneur known for her skincare brand Rhode.
Does Justin Bieber have any children?
Yes. Bieber and his wife Hailey welcomed their son, Jack Blues Bieber, in late 2024. Jack is their first child together. The birth was announced publicly and received wide media coverage.
What is Ramsay Hunt syndrome and how did it affect Justin Bieber?
Ramsay Hunt syndrome is a neurological condition caused by the varicella-zoster virus affecting the facial nerve, resulting in partial facial paralysis. Bieber was diagnosed in 2022 and publicly shared video of the paralysis affecting one side of his face. The diagnosis led him to postpone and ultimately cancel the Justice World Tour entirely.
How much did Justin Bieber sell his music catalog for?
In early 2023, Bieber sold the rights to his entire recorded and publishing music catalog to Hipgnosis Songs Capital for a reported figure in the vicinity of $200 million. The deal covered his full body of work up to that point. It was one of the largest individual catalog transactions in recent music-industry history.
What brands has Justin Bieber partnered with recently?
Recent confirmed partnerships include Calvin Klein (fashion campaign and product launch), Crocs (limited-edition collection), Apple Music (exclusive documentary series), SiriusXM (radio special), and Monster Energy (sponsored content). The mix spans fashion, music and audio, and lifestyle verticals.
How many followers does Justin Bieber have across social media?
Bieber's combined following across Instagram, TikTok, and YouTube stands at approximately 368 million as of mid-2026. Instagram is his dominant platform at roughly 294 million followers. His YouTube channel has seen positive subscriber growth over the past 30 days, outpacing his other platforms in momentum.
What happened to Justin Bieber's Justice World Tour?
The Justice World Tour was originally scheduled to run through 2022 but was postponed after Bieber's Ramsay Hunt syndrome diagnosis forced him to pause touring. He ultimately cancelled the remaining dates in full rather than rescheduling, citing the need to prioritise his health and recovery. It represented a significant disruption to what had been one of the most anticipated arena tours of that cycle.
How this page is built
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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