United States
Cassie Furlong — Creator Stats, Followers & Audience
Cassie Furlong, known online as @sassybus, is a U.S.-based travel creator operating primarily across TikTok and Instagram. Her content…
Total Followers +0.0%
1.7M
Across TikTok
Primary Platform
TikTok
1.7M followers · 100% of audience
Engagement
4.6%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. — / IG post
- Macro-tier travel creator with 1.7M followers on TikTok
- Engagement rate of 4.6% — triple the travel category median
- Content spans a globe-trotting travel niche with broad destination mix
- Active across TikTok and Instagram with U.S.-based production roots
- Flat 30-day growth on TikTok signals an established, stable audience base
Performance Across Platforms
Updated 2026-05-28| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| TikTok | 1,700,000 | +0 | 4.6% | 0.5 | 3 days ago |
Growth Trend
Last 365 days| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Audience Demographics
PremiumDaily follower snapshots from CreatorDB's longitudinal index.
About Cassie Furlong
Cassie Furlong, known online as @sassybus, is a U.S.-based travel creator operating primarily across TikTok and Instagram. Her content centers on destination storytelling and travel lifestyle, blending practical trip content with a visually driven, personality-forward style that has helped her accumulate 1.7 million followers at the Macro tier. The @sassybus handle has become the anchor identity for her brand across platforms, and her engagement metrics — running well above category norms — indicate that her audience is genuinely invested rather than passively subscribed. At this stage of her career, sustaining growth while deepening brand partnerships in travel and hospitality represents the clearest path forward.
Estimated Rate Card
Benchmark estimates for a creator at Cassie Furlong's tier (Macro, 1.7M combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Frequently Asked Questions
What is Cassie Furlong's real name?
Her real name is Cassie Furlong, which she uses publicly alongside her handle. She has not adopted a separate stage name or pseudonym for her creator career.
What is the @sassybus TikTok account about?
@sassybus is a travel-focused TikTok and Instagram account run by Cassie Furlong. Content typically covers destination guides, trip vlogs, and travel lifestyle — delivered in a short-form, personality-driven format suited to platform-native audiences.
How many followers does Cassie Furlong have?
Cassie Furlong has 1.7 million followers on TikTok, placing her in the Macro tier. She also maintains a presence on Instagram, though TikTok is where her primary follower base is tracked.
Where is Cassie Furlong from?
Cassie Furlong is based in and originally from the United States. Her content frequently reflects a U.S. traveler's perspective, though she covers international destinations as well.
What is Cassie Furlong's engagement rate on TikTok?
Her TikTok engagement rate sits at 4.6%, which is more than triple the travel category median of 1.5%. This places her well above most Macro-tier peers in the travel niche in terms of audience interaction.
What tier is Cassie Furlong as an influencer?
Cassie Furlong falls into the Macro tier, defined by a follower count in the low millions. This tier typically commands serious sponsorship budgets while still maintaining closer audience relationships than Mega-tier creators.
What brands or verticals would be a good fit for @sassybus?
Given her travel niche and above-baseline engagement, travel, tourism, and hospitality brands are the most natural fit. Lifestyle-adjacent verticals — including fashion, accessories, luggage, and tech products targeted at frequent travelers — also align well with her content format and audience profile.
Who watches Cassie Furlong's content — what is her audience like?
Her audience skews strongly female and is Gen Z-heavy, with the largest concentration of followers located in English-speaking Western markets. This demographic profile is typical for aspirational travel content that combines personality and destination discovery.
Is Cassie Furlong's TikTok account growing?
As of mid-2026, her TikTok follower count shows flat 30-day growth. This is not unusual for established Macro-tier creators and suggests a stable, loyal audience rather than a channel in active decline or rapid expansion.
What platforms is Cassie Furlong active on?
Cassie Furlong is active on both TikTok and Instagram. Her 1.7 million follower count is tracked primarily on TikTok, while Instagram serves as a complementary platform for her travel content and brand presence.
How this page is built
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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