Blog > Noah Hynam


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Announcements

CreatorDB v1.2 Dev Blog: Instagram Profiles, Suggested Price Adjustments, Related Creator Searches, Customizable Search Displays

We’re back from our Lunar New Year break with another update blog! This month saw the addition of some highly requested features which provide further options for influencer discovery.

Posted by Noah Hynam | February 19, 2021
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Social Media Trends Tik Tok

A-COM: No Choice is the Future of Shopping

Algorithms have gotten significantly more complex in recent years. Netflix, YouTube, Amazon are all big names in this space. In each case, the algorithms are taking what it knows about you, runs an algorithm based on its training set (what people like you have watched or purchased in the past), then recommends relevant products and entertainment. If it’s wrong what happens?

Posted by Noah Hynam | January 15, 2021
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Infographics Stat Insights

[Infographic] YouTuber Growth Rates - From Little Things, Big Things Grow

A channel’s growth rate provides marketers with an excellent measure of a creator’s potential for cost-effective influencer marketing. Channel’s don’t just grow with time, they grow with the hard work and care of the creator behind them. High growth rates, therefore, are a solid sign of dedicated creators working hard, the exact kind of influencers you want to work with...

Posted by Noah Hynam | January 13, 2021
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Infographics Stat Insights

[Infographic] Engagement Rates in Influencer Marketing - The Most Important Metric?

Engagement rates act as a quick measure of a creator’s content quality. Measured by dividing the views/impressions by the shares, comments, and likes, it can be framed as their ability to influence actions. For these reasons, engagement rate is often used during the discovery process to identify creators who are likely able to make conversations and effectively spread brand messaging...

Posted by Noah Hynam | January 11, 2021
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Social Media Trends Tik Tok

TikTok’s Finest: The Creators that Helped Set the Stage for TikTok’s success in the West

TikTok’s Biggest Winners in 2020. Who helped define the platform and shape its growth in the West? Let's explore the top 3 creators who made a giant impact on the platform in 2020.

Posted by Noah Hynam | December 8, 2020
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Social Media Trends

A Peek Behind the Curtain: China’s 7 Most Popular 2020 Memes

2020 has been a huge year for memes worldwide due in part to the effects of Covid-19 leading people to shift large parts of their life online. With over a billion people active online, China was home to many new memes and phrases that illustrate the

Posted by Noah Hynam | December 2, 2020