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Paid vs Organic Usage in Influencer Marketing: Which Works Best for Your Brand?
Industry Trends

Paid vs Organic Usage in Influencer Marketing: Which Works Best for Your Brand?

Influencer marketing has evolved into one of the most effective ways to reach targeted audiences with authenticity. But when it comes to strategy, brands often face a key question: should you rely on organic influencer content, paid promotion, or a mix of both? The answer depends on your goals, budget, […]

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What Are Some Benefits and Drawbacks of Influencer Marketing?
Industry Trends

What Are Some Benefits and Drawbacks of Influencer Marketing?

Read More What Are Some Benefits and Drawbacks of Influencer Marketing?Continue

People that inspire us: Ben Jeffries The Visionary Revolutionizing Influencer Marketing
Industry Trends

People that inspire us: Ben Jeffries The Visionary Revolutionizing Influencer Marketing

Read More People that inspire us: Ben Jeffries The Visionary Revolutionizing Influencer MarketingContinue

How Chrogman Went Viral on Instagram: 0 to 1 Million Followers in 3 Months
Industry Trends

How Chrogman Went Viral on Instagram: 0 to 1 Million Followers in 3 Months

Read More How Chrogman Went Viral on Instagram: 0 to 1 Million Followers in 3 MonthsContinue

Featured Image - Influencer marketing for videos guide.
Industry Trends

Influencer Video Marketing That Works [Guide]

In today’s digital landscape, video isn’t just a content format, […]

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5 Important Influencer Marketing Trends in 2025
Industry Trends

5 Important Influencer Marketing Trends in 2025

Influencer marketing will hit $24B in 2025, driven by micro-influencers, trends-based campaigns, and long-form content. Transparency, content ownership, and full-funnel impact will shape the future.

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How Influencer Marketing is Shaping Cybersecurity Narratives in 2024
Industry Trends

How Influencer Marketing is Shaping Cybersecurity Narratives in 2024

In 2024, influencer marketing has become a powerful tool in […]

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The Ultimate Guide To Social Commerce [Platforms, Strategies, & Benefits]
How-to | Industry Trends

The Ultimate Guide To Social Commerce [Platforms, Strategies, & Benefits]

Social commerce combines the reach of e-commerce, the reliability of influencer marketing, and the personal touch of brick-and-mortar. Learn how to include social commerce in your strategy.

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The Only Mobile Gaming Influencer Marketing Guide You Will Ever Need
Industry Trends

The Only Mobile Gaming Influencer Marketing Guide You Will Ever Need

Learn how to structure a mobile gaming influencer marketing campaign, what the best content ideas are, and when to deploy them. Find real-life examples of successful campaigns and what made them a hit.

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AI Influencers: What They Are and How Brands Can Use Them
Industry Trends

AI Influencers: What They Are and How Brands Can Use Them

In this article, we will discuss the history of AI influencers, how they will impact influencer marketing, and, with their existence, what will happen in the near future.

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How To Improve Valentine’s Day Marketing Using Influencers [with Examples]
Industry Trends

How To Improve Valentine’s Day Marketing Using Influencers [with Examples]

Learn how to get the best from Valentine’s Day with amazing influencer marketing campaign examples to inspire you.

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Keep Up with Influencer Marketing Trends in 2024
Industry Trends

Keep Up with Influencer Marketing Trends in 2024

Influencer marketing is rapidly evolving. If brands want to stay […]

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Social Proof Marketing, how to Gain Trust and Credibility
Industry Trends

Social Proof Marketing, how to Gain Trust and Credibility

Gain an edge with social proof marketing. Influence consumer behavior, build trust, and drive conversions using social proof to your advantage.

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2025 Influencer Marketing Costs (YouTube, Instagram, TikTok)
Industry Trends

2025 Influencer Marketing Costs (YouTube, Instagram, TikTok)

Discover the Factors that Determine the Price for an Influencer – Learn how to find the right price for influencers on different platforms.

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How To Get Results: Influencers And Pre-registration For Games Launch
Industry Trends

How To Get Results: Influencers And Pre-registration For Games Launch

Explore the key points to consider when creating a pre-registration campaign for a mobile game and how to combine influencer marketing.

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6 Terrific Halloween Ideas for a Nightmare 2023 Influencer Campaign
Industry Trends

6 Terrific Halloween Ideas for a Nightmare 2023 Influencer Campaign

Learn four new content ideas so that your influencer marketing campaigns can make the most of the Halloween season this year.

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Granfluencers are the Trend That is Fascinating Social Media
Industry Trends

Granfluencers are the Trend That is Fascinating Social Media

Explore the trend of granfluencers and their impact on marketing. Learn how these seasoned individuals are shaping influencer marketing.

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All the Influencer laws you need to Know (Free E-Book)
Industry Trends

All the Influencer laws you need to Know (Free E-Book)

In today’s digital age, influencer marketing has emerged as a […]

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Social Search is Soaring: Enormous new Opportunities for Marketers
Industry Trends

Social Search is Soaring: Enormous new Opportunities for Marketers

Discover social search and its impact on consumer behavior. Find out how influencers role in boost social search.

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How can the Healthcare Industry Apply Influencer Marketing?
Industry Trends

How can the Healthcare Industry Apply Influencer Marketing?

Influencer marketing is carving a significant niche in the dynamic […]

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How Scientific Education Helps Innovators
Industry Trends

How Scientific Education Helps Innovators

Discover how influencer marketing can improve your audience scientific education and promote innovation and your startup.

Read More How Scientific Education Helps InnovatorsContinue

Why it is Important to Streamline your Influencer Marketing Campaign Management Process?
Industry Trends

Why it is Important to Streamline your Influencer Marketing Campaign Management Process?

Maximize your influencer marketing efforts with streamlined campaign management. Learn why efficient processes are crucial to success.

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Why Long-term Influencer Collaborations?
Industry Trends

Why Long-term Influencer Collaborations?

Discover the benefits of long-term influencer collaborations for brands. Learn how to cultivate and maintain successful partnerships.

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#TikTokMadeMeBuyIt
Industry Trends

#TikTokMadeMeBuyIt

Explore the power of TikTok trends with #TikTokMadeMeBuyIt. Discover how social media is shaping consumer behavior and driving sales.

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Is TikTok’s De-influencing Trend Disrupting the Influencer Economy?
Industry Trends

Is TikTok’s De-influencing Trend Disrupting the Influencer Economy?

Influencers have gained power and fame because of the rise […]

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6 Influencer Marketing Trends in E-commerce
Industry Trends

6 Influencer Marketing Trends in E-commerce

In recent years, influencer marketing has become one of the […]

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YouTube’s 2023 Priorities: Supporting Creator Success, Expanding Revenue Streams, and more
Industry Trends

YouTube’s 2023 Priorities: Supporting Creator Success, Expanding Revenue Streams, and more

YouTube’s CEO Neal Mohan recently announced the platform’s new priorities […]

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5 top Influencer Marketing Trends to Follow in 2023
Industry Trends

5 top Influencer Marketing Trends to Follow in 2023

Influencer marketing is rapidly evolving, and it’s essential for brands […]

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All You Need To Know To Use Influencers In The 2023 Holidays
Industry Trends

All You Need To Know To Use Influencers In The 2023 Holidays

Being present on social networks with your brand – as […]

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Influencers and Content Creators are Making WHAT?!
Industry Trends

Influencers and Content Creators are Making WHAT?!

By Nicole Young, Chief Strategy Officer @creatordbapp “I want to […]

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YouTube Plans to Bring Live-stream Shopping to all Users
Industry Trends

YouTube Plans to Bring Live-stream Shopping to all Users

For social apps such as Instagram, Facebook, and Pinterest, live-stream […]

Read More YouTube Plans to Bring Live-stream Shopping to all UsersContinue

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