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Infographics Stat Insights

[Infographic] YouTuber Growth Rates - From Little Things, Big Things Grow

A channel’s growth rate provides marketers with an excellent measure of a creator’s potential for cost-effective influencer marketing. Channel’s don’t just grow with time, they grow with the hard work and care of the creator behind them. High growth rates, therefore, are a solid sign of dedicated creators working hard, the exact kind of influencers you want to work with...

Posted by Noah Hynam | January 13, 2021
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Infographics Stat Insights

[Infographic] Engagement Rates in Influencer Marketing - The Most Important Metric?

Engagement rates act as a quick measure of a creator’s content quality. Measured by dividing the views/impressions by the shares, comments, and likes, it can be framed as their ability to influence actions. For these reasons, engagement rate is often used during the discovery process to identify creators who are likely able to make conversations and effectively spread brand messaging...

Posted by Noah Hynam | January 11, 2021
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Announcements

CreatorDB v1.1 Dev Blog: Resources, Video Data, Sentiment Analysis

I'm excited to put together CreatorDB's first post-release dev blog where I can share some new features and fixes in the latest release of CreatorDB. Many of these are medium-sized updates as we are preparing for a huge update in v1.2 which will have

Posted by Clayton Jacobs | December 22, 2020
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Social Media Trends Tik Tok

TikTok’s Finest: The Creators that Helped Set the Stage for TikTok’s success in the West

TikTok’s Biggest Winners in 2020. Who helped define the platform and shape its growth in the West? Let's explore the top 3 creators who made a giant impact on the platform in 2020.

Posted by Noah Hynam | December 8, 2020
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Social Media Trends

A Peek Behind the Curtain: China’s 7 Most Popular 2020 Memes

2020 has been a huge year for memes worldwide due in part to the effects of Covid-19 leading people to shift large parts of their life online. With over a billion people active online, China was home to many new memes and phrases that illustrate the

Posted by Noah Hynam | December 2, 2020
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Announcements

CreatorDB is on Product Hunt!

A successful launch on Product Hunt!

Posted by Clayton Jacobs | November 28, 2020
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Announcements

CreatorDB Has Launched!

CreatorDB is launched so be sure to book a demo!

Posted by Clayton Jacobs | October 16, 2020